Programmatic campaigns use targeting tactics which segment audiences using data so that you only pay for ads delivered to the right people at the right time. Programmatic is much smarter than the “spray and pray” method of digital advertising.
Our programmatic campaigns give you access to 30+ Ad Networks. Place your videos on the world’s best sites, social media platforms, and even TV.
Programmatic advertising is the buying and selling of advertising using data management platforms with broad audience insights.
Targeting tactics are used to segment audiences so that advertisers only pay for ads delivered to the right people at the right time, and depend less on the “pay and spray” method of digital advertising.